Plan around your real catalogue
Import Shopify products, variants and current prices, then resync when the catalogue changes.
Loading page content
Happify Store Builder · Shopify app in review
A store plan you can refine before you publish.
Bring your Shopify catalogue into an editable brand and homepage plan. Preview the hero, save your decisions, and use AI drafts when they help.
Watch the demo walkthroughThe website planner is free and works without installing an app. Store Builder is the separate, paid Shopify app. Its App Store listing is still in review.
What the app does
From catalogue to a reviewable plan.
Keep a project for each direction
Edit your brand colours, hero copy, theme direction, page ideas and suggested SEO text in a private project.
Review before a theme change
See a homepage hero preview and a plan score without changing the live storefront.
Take your work with you
Download a project JSON file or export your Store Builder account data from Settings.
Draft with AI when useful
Advanced and Pro can generate homepage copy and downloadable hero images, with clear monthly limits.
Return to earlier decisions
Advanced and Pro include saved project versions and a progress and AI-usage view.
Why use the website?
Explore the idea for free.
The guided planner recommends a theme, store kit, app stack and launch checklist. It saves on your device and can export a plan for handoff. It does not connect to or change your Shopify store.
Open the free plannerWhy install the Shopify app?
Work with your actual store.
The app syncs your catalogue, keeps cloud projects and versions, and offers AI drafts. Pro is designed to publish a prepared homepage hero to an unpublished theme and retain the previous live theme for rollback, subject to Shopify theme-file approval.
Once approved, installation and subscription selection will happen through Shopify, with prices shown before confirmation.
Planned Shopify app pricing
Choose the workflow you need.
All three plans are monthly in USD and include a seven-day trial. The free website planner does not require a subscription.
Basic
$29 / month
For merchants who want a saved, Shopify-connected plan.
- Cloud projects and editable plans
- Product, variant and price sync
- Homepage preview and exports
Advanced
$59 / month
For teams refining copy and visual direction over time.
- Everything in Basic
- 50 AI copy and 10 AI image requests per month
- Version history and analytics
Pro
$99 / month
For stores ready to prepare and publish a theme safely.
- Everything in Advanced
- 200 AI copy and 40 AI image requests per month
- Controlled theme publishing and previous-theme rollback*
* Theme publishing requires Shopify’s theme-file exemption. The app currently prepares a homepage hero on an existing unpublished JSON theme; page plans and SEO text remain suggestions for manual work. Publishing and rollback are awaiting live acceptance before public release.
Availability
Get the launch update.
The Shopify App Store listing is a draft while theme-file access is under review. Join early access and we’ll share the install link when the app passes Shopify review. Joining this list does not install the app or start billing.